About us

Food is our world.

Using the science of habit change, we're working for a world free of chronic conditions.

Our mission

We exist to help people take control of their health and save our NHS. How? By combining behavioural science with smart technology and incredible people to tackle the global epidemic of chronic lifestyle diseases once and for all.

Meet the founders

Chris and Mike met while working as advisors to the NHS. Having seen the impact of lifestyle diseases on both people and health services first-hand, they quit their rock and roll lives as healthcare strategy consultants to start their own health technology company.

Within a year of launching, their solution became the first ever online behavioural change programme to be commissioned by the NHS. They’ve been recognised as one of the Top 50 startups in the EU and both Chris and Mike were featured in Forbes' '30 under 30' list in 2018.

Team culture

We didn’t start our own business to create a 9-5. We wanted to create an environment where talented people could do their best work and improve people’s lives. These are the values we live by. These - and having dogs in the office - because they always make everything better.

  1. Focus on impact

    We're a small team with limited resources & huge aspirations. That only works if we do the important things. That means each day is an act of prioritisation and most importantly, getting stuff done.

  2. Do the right thing

    We're trying to solve a global problem with no easy solution. We expect everyone that joins us to be onboard with that & understand the context of why we do what we do.

  3. Keep growing

    We believe your only barriers are those that you set yourself. We want people who have a thirst for knowledge and self-development. Those who believe that in the future, they can be better.

  4. Let data guide you

    We are not our customers. It's important to stay humble and make decisions based on the data and information available to us, not our own biases and preconceptions.

  5. Enjoy the ride

    Fast growing companies have a lot of uncertainty and many course corrections. That can be exciting, empowering, but above all, stressful. Recognising this and being comfortable with it is a key part of being successful with us.

Perks are a bonus, but great culture is essential. After your interview, you'll meet the team to hear directly from them what it's like to work here and how we achieve our goals - whether it's a lunchtime FIFA match or a company objective.

We take risks and this is what helps us to grow. We don’t stay sitting on the 'right side' where it’s safe and easy

Want to change the world?

We’re trying to solve something no one has ever solved before. To do that, we need brilliant, driven, passionate people in every position. Join us.

Our vacancies

See all jobs
Our partners

We'd love to hear from you

Send us a message or register your email address to receive the occasional update. To request a quote for a corporate partnership, please include your company name and requirements in the message.